TourHero Interview with Rohit

Inside TourHero: Marketing apprentice Rohit reflects on his journey with us

What’s it like working at TourHero? Rohit recounts the valuable memories and industry experience he has gained during his time with the team.
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In May, Rohit Kekre embarked on an apprenticeship journey with TourHero. He spent the last month and a half working closely with the marketing team, learning new methods in user research, and picking up some interesting skills!

Here, Rohit paints a picture of his journey with us.

What were you up to before joining TourHero?

Rohit: I had just completed my third year at the National University of Singapore (NUS) and I was actively looking to dedicate my free time during the circuit breaker towards suitable opportunities for personal and professional development.

What were you looking to achieve in your time at TourHero?

Rohit: I was eager to learn a lot about the travel industry and how it may look like beyond the COVID-19 pandemic that we are all facing right now. Before this, I had never been part of the industry and I wanted to immerse myself in several aspects of the business such as marketing, research, analytics, and operations as we navigate through these tough times.

What was your job scope like in TourHero and what did you learn in your time here?

Rohit: A big portion of my time here was spent on data collection from user research and analysis in order to design the future of travel in a way that would fit the changing preferences of people across the world. Beyond this, I was involved in brainstorming and planning for social media outreach and have also been exposed to and worked with useful tools like Atom, YAML, and Zapier.

All in all, I have had the opportunity to work with and learn how a highly-driven and talented marketing team operates and how important it is to have a rock-solid marketing team that drives your business forward.

What was it like interacting with the TourHero team?

Rohit: It has been a tricky period for all of us as professionals, having to work remotely from home yet remain connected. Nevertheless, right from the start, I have felt the warmth of the TourHero team who onboarded and accepted me graciously despite being aware of my short apprenticeship stint. Everyone on the team is supportive and friendly, with the highlight of the week usually being our virtual get-togethers to play games, talk about interesting news and stories, and simply have a great time together away from the usual hustle and bustle that comes with work.

How would you describe TourHero’s culture?

Rohit: TourHero seems to pride itself on a nurturing and collaborative environment where people work together and are supported well to carry out required tasks to the best of their abilities.

Despite being in a challenging situation due to the pandemic, the autonomous culture allows the team members to feel that they are significant and essential components of TourHero, and that they have the responsibility and ability to improve results.

What is one memorable thing that happened during your time here?

Rohit: Away from the general milestones in task completions during my time at TourHero, the most memorable thing would be when I led the team in a game session that really brought out the fun and competitive spirit in everyone and allowed us to take a good break away from the toll of heavy workloads. I believe that I was able to impact the team largely in a positive way by getting them to be actively involved in what turned out to be a fiercely-fought competition. Beyond the work milestones and compliments that people get from time to time, it is these unique experiences that make work much more memorable.

What will you take away from this experience at TourHero?

Rohit: My main takeaway from TourHero would be the importance of coming together and helping one another, beyond our daily expected job scopes. At different points in time, there tends to be a shift in the priorities and intensity of workload from one project to another, or from one team to another.

Accordingly, it is imperative for everyone on board to be flexible and embrace the opportunity to build on their versatility in various departments.

Good luck with your next adventure! What will you be doing next?

Rohit: Thank you for the well wishes! I have had a wonderful time at TourHero where I have learned a bunch of new things regarding marketing and operations that will remain with me for many years to come. Beyond this apprenticeship, I will be interning as a Summer Analyst at Goldman Sachs before embarking on my final year in university. Excited to see what is in store for TourHero and looking forward to seeing where life brings me!


About TourHero

TourHero is a social travel platform that enables you to travel with like-minded people and fall in love with the journey. We work closely with handpicked local operators to ensure every experience curated is unique and exclusive to your travel group. Come with us on epic adventures and create memories that last a lifetime!


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